What should historic preservation’s tagline / slogan be?

As we begin the United States’ 250th anniversary year, we are crowdsourcing a tagline / slogan to communicate to the general public the value of preserving America’s historic places and history. We need your help and want to hear from you! We’re looking for a memorable 3-to-5-word message that can be used and shared by organizations and individuals in communities across the country and communicates why historic places and history are important to our nation. We need your creative suggestions and your votes for the taglines / slogans you think will be effective and catchy. Submit your suggestions, choose your favorites, and share with your networks today!

Submit Ideas and Vote Here!

Voting ends February 15, 2026. Everyone who makes a suggestion (and shares their contact information) will be entered in a drawing to win a preservation-themed prize.

By submitting an idea, you are granting permission for your tagline / slogan to be used freely in the public domain.

This effort is being spearheaded by nonprofit historic preservation and history organizations across the United States, including:

National Alliance of Preservation Commissions

The National Conference of State Historic Preservation Officers

National Preservation Partners Network

National Trust for Historic Preservation

Greater Portland Landmarks

Preservation Action

Society for Industrial Archeology